In the world of digital marketing, it’s easy to feel overwhelmed and outgunned. There are endless tools and widgets that promise to push your page to the top of Google’s ranking, but if they actually worked, we wouldn’t be here talking about how you can outrank your competitors. The method we’ll be discussing can work…
We’ve previously talked about the power of social proof to drive sales and build a following, but you may still be wondering – how exactly can I manifest this power in my digital strategy? Today we will be looking at concrete ways to integrate social proof into your website and into your email marketing campaigns….
Clubhouse is the newest, buzziest social media app around. It was launched in April 2020 by Paul Davison and Rohan Seth of Alpha Exploration Co. In just one month the networking app was valued at $100 million, and by January 2020 the valuation reached $1 billion. If you’re just learning about Clubhouse, you’re not alone….
Google recently announced that beginning in May 2021, page experience signals will now be included in Google Search ranking. How will this affect search and your company’s digital marketing campaigns? First, let’s hear how Google defines page experience. “Page experience is a set of signals that measure how users perceive the experience of interacting with…
With 2020 in the rearview mirror, it’s time to examine and implement a new set of SEO strategies to bolster your online presence. Now more than ever, digital marketing is key to the successful positioning of any business. The pandemic will come and go, but behavior has shifted in a more permanent way – and…
Visual search has the potential to change the way we interact with the world around us. Our way of life and culture is already dominated by the visual, so it seems natural that we would use an image to start a search. Are you using Google Image Search to drive more visitors to your website?…
